Feeding America
The Challenge
As the largest U.S. hunger relief organization, Feeding America provides access to food via its food bank network while also working to shape federal and state programs that address hunger. With the COVID-19 crisis driving increases in unemployment and food insecurity, Feeding America needed help advocating for increased funding for food assistance programs.
Our Solution
Alongside our policy and political experts, FGS Global’s Creative team developed video, social and digital creative calling on key members of Congress to increase SNAP funding.
Results
The FGS Global team produced 30 ads which were distributed across 6 states. The compelling creative put a human face on hunger and delivered an urgent call-to-action.
