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Special Olympics International

Special Olympics International, a global leader in advocating for people with intellectual disabilities, sought to be recognized as an essential education policy partner among governments, NGOs, and key stakeholders worldwide.

FGS Global designed and executed a comprehensive thought leadership program to address SOI’s objectives:

  • Conducted qualitative research to inform campaign strategy and messaging.

  • Developed a stakeholder audit and tailored go-to-market plan for SOI’s target audiences.

  • Created a suite of communications materials highlighting SOI’s expertise and global track record in inclusive education.

  • Trained and supported SOI leadership in Europe, Africa, East Asia, and Latin America to build market-specific communications strategies.

  • Supported SOI in advancing institutional partnerships and extending research and advocacy reach.

  • Launched a global call-to-action for increased inclusive education funding on the International Day of Education.

  • Launched the Global Leadership Coalition for Inclusion at the 2023 Special Olympics World Games, generating extensive German media coverage.

  • Secured high-profile interviews and op-eds for SOI leaders in outlets such as CNN, MSNBC, Al Jazeera English, NPR, USA Today, Axios, Monocle, POLITICO, Euro News, Diplomatic Courier, and Market Watch.

FGS Global’s program significantly elevated SOI’s reputation as a thought leader in global education policy:

  • Burnished SOI’s reputation as a credible, go-to partner for inclusive education by governments and NGOs.

  • Brought international visibility to the organization and drove new partnerships.

  • Elevated SOI’s leadership in influential global media, amplifying advocacy and research reach.

  • Helped SOI to secure greater support and funding opportunities for inclusive education initiatives.

FGS Global’s strategic communications and stakeholder engagement enabled Special Olympics International to build lasting influence in global education policy. By leveraging research, tailored messaging, and high-impact media outreach, FGS positioned SOI as a uniquely qualified leader in inclusive education—delivering both visibility and tangible momentum for their mission worldwide.