Syndax Pharmaceuticals
The Challenge
Syndax is a pharmaceuticals company that develops innovative cancer therapies. They engaged FGS Global to reposition them as a major player in their sector which included a full brand refresh, website redesign and full suite of templates and stationery.
Our Solution
Introduced a bold color palette that modernized the brand with a focus on sleek layouts and patient focused imagery to humanize the brand. The website portion of the work began with conducting UX interviews with key stakeholders and subject matter experts to dial in user journeys and functionality.
We ended with a full suite of marketing materials, redesigned website and updated stationary that reflected the refreshed brand.
Re-building the Brand
Creative Brief / Brand Refresh /
Web Architecture / Web Development
Wireframes
