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Adam Grossberg Joins FGS Global as Partner


January 9, 2024 / New York – Leading global strategic communications advisory FGS Global announced that Adam Grossberg has joined the firm as a partner, based in New York.

Grossberg is a strategic communications veteran with 30 years of corporate, crisis, and public affairs leadership experience across the technology, media, telecommunications, and healthcare sectors.

He most recently served as Senior Global Head for Corporate Communications at Spotify. Previously, Grossberg was Vice President of Corporate Communications at CLEAR and Chief Communications Officer at WebMD Health Corp.

At FGS Global he will counsel clients on a range of matters including corporate positioning, reputation management, and integrated communications.

“Adam’s extensive experience developing, strengthening, and protecting the reputations of some of the world’s most innovative companies will be invaluable as we help our clients navigate today’s increasingly complex and interconnected world,” said Winnie Lerner, CEO for FGS Global North America. “We are thrilled to have someone with his sound judgment, breadth of expertise, and track record of delivering successful multi-stakeholder strategies help us extend our integrated offering to new and existing clients.”

“FGS Global is an extraordinary organization that is helping clients at their most critical moments and on their most important issues, and in the process, is shaping the future of business and society around the world,” said Grossberg. “I’ve long admired their work, and I am humbled to be joining such a dynamic team. I look forward to working alongside my new colleagues to deliver unparalleled results for our clients and further defining the standard for excellence in strategic, multi-stakeholder communications.”

Earlier in his career, Grossberg held senior communications roles at companies including Bausch + Lomb, Yahoo!, EMI Group, Lucent Technologies’ Bell Labs, and Intel Corporation.

About FGS Global

FGS Global is a leading global strategic communications consultancy, with approximately 1,300 professionals around the world, advising clients in navigating complex situations and reputational challenges. FGS Global was formed from the combination of Finsbury, The Glover Park Group, Hering Schuppener, and Sard Verbinnen to offer board-level and c-suite counsel in all aspects of strategic communications — including corporate reputation, crisis management, government affairs, and is also the leading force in financial communications worldwide. The firm is backed by WPP Plc and KKR & Co. Inc.

FGS Global offers seamless and integrated support with offices in the following locations: Abu Dhabi, Amsterdam, Beijing, Berlin, Boston, Brussels, Calgary, Chicago, Dubai, Dublin, Düsseldorf, Frankfurt, Hong Kong, Houston, Kingston, London, Los Angeles, Munich, Paris, Riyadh, San Francisco, Shanghai, Singapore, South Florida, Tokyo, Toronto, Vancouver, Washington, D.C., and Zurich. Its headquarters is in New York.


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