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The New York Times: A New Business on Wall Street: Defending Against D.E.I. Backlash

Research from FGS Global was featured in a DealBook article exploring the growing backlash against DEI and ESG initiatives, particularly as fueled by objector Robby Starbuck.

Our research demonstrated that while 17% of the “news-attentive” Americans we polled over age 45 have heard of him, only 38% of those under 45 have.

Read the full findings*

*Requires subscription