The world of technology and startups was a small industry until very recently. It was exciting and interesting. However, tech founders were sneered at, and building startups was often considered a money-burning and overall hopeless endeavor. Most importantly, digital services weren’t an important part of our life.
This has changed dramatically. Today, the world’s largest companies are technology companies, both in terms of users and valuation. Facebook, for instance, boasts almost three billion monthly active users. And Tesla, a software-centric tech company, was for a period of time worth more than USD 1 trillion (and in February 2022 it is still worth USD 940 billion). E-Commerce is booming while traditional retailers are on the brink of bankruptcy. Tech is now even at the heart of our most private decisions: Meeting online has become the most popular way couples connect.
What has changed? And what is at stake?
As an industry, “tech” has gone from being negligible to being systemically important to economy and society. This comes along with new challenges for both tech innovators and incumbents. And it brings attention from governments and regulators. Attention that isn’t just limited to “Big Tech”.
The trouble is, regulating “tech” is tricky. Existing laws are often not prepared for the challenges posed by new technologies. Incumbents may want to make it particularly hard for new entrants to compete. And many founder-led businesses find it particularly difficult to navigate complex regulation and to take part in the development of new policies.
The policy environment is intrinsically linked to your success.
Policymakers and the ecosystem of ideas and influence around them can disproportionately affect your organization’s ability to succeed. The policy ecosystem can disproportionately affect innovative companies’ ability to succeed. It shapes markets and the competitive environment. Changes can affect cost structures, potential for revenue growth and the launch of a new product or service. This is why it is crucial for tech companies to protect their license to operate and gain a competitive edge. Whether you’re looking to advance change, mitigate risk or simply protect your freedom to operate, you have to know the players, the issues and the politics that drive government.
We Help You See Around Corners.
From Berlin to Brussels to Washington to capitals around the world, Finsbury Glover Hering provides you with counsel that draws on our unparalleled ability to shape the policy and regulatory debates across leading markets.
Our teams have operated at the highest levels of government and international politics. By executing integrated public affairs campaigns and being on the cutting-edge of advocacy and reputation management, we will propel your agenda forward.
Our Offering.
As a leading management consultancy for strategic stakeholder communication Finsbury Glover Hering can support you in dedicated public affairs work, translating the volatile and evolving technology landscape to political decision-makers and vice versa providing expertise to navigate the complex political and regulatory environment. In addition, we have dedicated experts from capital markets, investor relations, crisis and special situations, employee engagement and (digital) corporate communication for integrated counsel on all communication aspects.
CONTACT
Dr. Philipp Raidt
Political and regulatory engagement | Berlin
Bernhard Brauß
Political and regulatory engagement | Berlin
Cecilia Siebke
Political and regulatory engagement | Berlin