Atash Rafeeq
Director
Life at FGS Global
Leads the firm's Middle East finance operations providing financial strategy, planning, and risk assessment. Directing financial operations, target setting, and supervision for growth and expansion.
Life Pre-FGS Global
A seasoned executive guided organizations through lifecycles, specialized in strategic planning, cultural transformation, and built high-performing teams, notably within the major MARCOMs in the UK.
Life Beyond FGS Global
Caribbean-born Trini, passionate about cooking with a chef mum. Often found at the BBQ grill, creating homemade sauces, socializing, and enjoying swimming, exploring cultures, fishing, and family time. Enjoys a boogie too.
With over 20 years of experience, Atash is an accomplished FD/CFO/COO and Board executive. He possesses an entrepreneurial, strategic, and transformative approach, showcasing expertise in guiding organizations from startups to mature businesses, culminating in successful buyouts. As a strategic advisor to CEOs and boards, he actively contributed to business plans, contract negotiations, and group investment memorandums. A qualified Chartered Accountant with a values-driven ethos, he navigated the UK's big 4 Marcoms—Publicis, Omnicom, IPG, and WPP—alongside independent ventures.
His forte lies in designing, building, and managing robust, high-performing functions supporting B2B service organizations. As a creative and disciplined strategist, he fearlessly tackled challenges, specializing in cultural transformations, turning inefficient, disparate, isolated and detached teams from the core of the business into thriving units through talent deployment and retention.
His proficiency extends to observing and auditing operations, driving continuous improvements in processes and procedures. Adept at managing teams globally, he identifies strengths and areas for improvement, shaping individual development plans. With strong communication skills, he excels in diverse, multicultural environments, influencing stakeholders, and leading collaborative teams in both back-office and client support functions.
