Erin Barth-Dwyer
senior associate
She/They
Life at FGS Global
As a content specialist, Erin helps clients tell their story by distilling complex ideas into concise, engaging content. She also writes for the Capital In Context Newsletter and edits MyFGS.
Life Pre-FGS Global
She served as Digital Marketing Manager for Creative Digital Studio, Moonfarmer, developing inventive and persuasive strategic campaigns across owned media and social media platforms. In a past life, she worked in digital media production across television and radio.
Life Beyond FGS Global
A musician, a nature-lover and a serial hobbyist with a tendency to take on far too many personal projects.
Erin Barth-Dwyer is an Associate Director on the story team in FGS Global’s Advertising & Creative Studio. As a copywriter, Erin brings creativity and humanity to client projects, shaping big ideas into clear, concise and compelling narratives that connect with key audiences. Whether crafting ad campaigns, website copy, messaging guidelines or editorial pieces, she champions writing that entertains, persuades and moves people to action. Erin is also a contributor for FGS Global’s Capital in Context newsletter and the managing editor for MyFGS.
Erin first joined FGS Global in 2021 as part of the Digital Platforms team, where she built and delivered strategic integrated social campaigns. Prior to that, she served as Marketing Manager at Moonfarmer, where she leveraged a comprehensive range of digital marketing tactics to amplify brand reach, engagement and sales.
With a B.A. in Digital Media Production from SUNY New Paltz, Erin’s storytelling background spans television and radio, including work with PBS affiliate station WNET and radio station WFNP. This foundation informs her ability to deliver impactful content across mediums, with a focus on tone of voice, audience empathy and creative problem-solving.
Outside the office, Erin will most likely be found writing music or performing with her band. She also enjoys cooking, hiking with her dog and throwing herself into new crafts.