Graeme Trayner is a partner in our Washington, DC office and global lead for insight, advising on strategy, narrative, and messaging.
Graeme has advised global Fortune 100 companies, major institutions, and leading advocacy groups on reputation strategy, critical issues, and public affairs.
Graeme was a Partner at Brunswick in London, where he set up and led the firm’s opinion research practice. He started his career in political polling, working as an aide to Democratic pollster Stan Greenberg, and British Labour Party strategists Deborah Mattinson and Philip Gould.
Graeme serves on the board of the Mid-Atlantic Innocence Project, an organization seeking to prevent and correct the conviction of innocent people in D.C., Maryland, and Virginia.
Graeme Trayner is a partner in our Washington, DC office and global lead for insight, advising on strategy, narrative, and messaging.
With over twenty-five years’ experience in insight and strategy, Graeme has advised global Fortune 100 companies, major philanthropies and institutions, and leading advocacy groups on reputation strategy, critical issues, and public affairs.
Graeme develops messaging and strategy using a broad range of research and data tools, and has personally moderated hundreds of focus groups. He is a frequent speaker on public opinion trends and critical issues.
Prior to joining FGS Global, Graeme was a Partner at the Brunswick Group in London, where he set up and led the firm’s opinion research practice. He started his career in political polling and campaigning, working as a senior aide to Democratic pollster Stan Greenberg, and British Labour Party strategists Deborah Mattinson and Philip Gould.
Graeme serves on the board of the Mid-Atlantic Innocence Project, an organization seeking to prevent and correct the conviction of innocent people in D.C., Maryland, and Virginia.