Claims build in support of Elon Musk inflating reach of his personal tweets
A report by Dr Timothy Graham, a senior lecturer in digital media at the Queensland University of Technology has gathered data strengthening claims that the tweets of Twitter’s owner Elon Musk have been artificially inflated.
After his Super Bowl tweet performed worse than President Biden’s, the Twitter executive ordered major changes to the algorithm, with reports that 80 Twitter engineers had been engaged to tweak the platform’s algorithm.
Biden's tweet generated nearly 29 million impressions prompting Musk, who also tweeted his support for the Philadelphia Eagles, to delete his tweet of a little more than 9.1 million impressions in apparent frustration.
Shortly after Graham shared his findings, he said his Twitter account was briefly locked and then the tweets in question were removed without explanation. The tweets were reinstated a couple of hours after they were first posted.
The senior lecturer shared that he managed to monitor Musk's tweet activity by using Twitter's API, which he presently has free access to. However, Twitter has declared that it will terminate the provision of this service for free, even to researchers, and will now require a minimum monthly payment of $100 for access.