Employee experience drives your reputation.
Launching innovative products and services. Embedding new business models. Achieving customer-centricity. Improving performance. These goals are only possible if employees are engaged, empowered, and supportive of the company’s strategy.
As employees demand a meaningful company purpose and a stance on societal issues, employee experience has become a pivotal reputation driver. Workforce transformation is on the rise, and the involvement of employees and managers is crucial as systemic change demands cooperation, engagement, and advocacy from key stakeholders.
Drive support for your strategy.
FGS Global’s experienced global team provides world-class employee and change communication expertise to support business and senior leaders at their most critical moments.
We mobilize talent with impactful internal communications, driving engagement and protecting your company’s reputation. We build on your company mission, vision and values to create advocates for the organization. We foster constructive dialogue to create trust, ownership, and common ground, even in crises.
We use the power of storytelling to inspire and engage. We leverage our deep understanding of methods and tools — combined with creativity — to develop communication strategies and solutions that work.
One of America’s largest non-profit health plan providers retained us to lead communications for the transformation of two underperforming regions. We developed a balanced narrative for use with key internal and external stakeholders. It clearly explained the transformation’s goals while conveying the organization’s inspirational potential.
We worked closely with the internal team to develop a detailed editorial calendar and accompanying content that spanned digital and in-person platforms. We equipped key spokespeople to reach a diverse, time-poor and often deskless workforce that included doctors, medical staff, office workers, and union groups.
In a major strategic realignment, a European energy provider carved out part of its business and went public with the new company. They engaged us to design a communications platform with a winning vision for both parts of the organization.
Employing a targeted plan, we combined a clear explanation of the realignment rationale with dialogue-oriented communications. We supported these with an emotional, campaign-style approach revealing the new brand and its cultural transition to an agile, digital organization. We used audits and pulse surveys to acquire insights into employees’ and managers’ perceptions of the change, then adapted communications accordingly. Employees and managers identified and engaged with both new companies, eager to participate in the transformation.